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| Name | The New Magic Word for Branding is Collaborations |
| Video Uploader | Video From Bloomberg Quicktake |
| Upload Date | This Video Uploaded At 03-08-2022 18:35:54 |
| Video Discription | Brand collaborations used to be sparing, targeted, special even. But now we see a feeding frenzy of tactical virality based on one magic symbol. The collaboration cross (X). No collaboration is too kooky, no partnership too wacky in this patchwork harlequinade. But why do brands collaborate? Ben Schott of Bloomberg Opinion breaks it down. Like this video? Subscribe: https://bit.ly/3iERrup #Bloomberg #Branding #Business Bloomberg Quicktake is a global streaming news network for a new generation of leaders and professionals. Our coverage spans your whole world, from your career ambitions to your personal passions and larger societal concerns. We provide the insights you need to make sense of the trends and stories changing your business and your world. Bloomberg Quicktake: Explained brings you the context behind the headlines, helping you see the day's news through the prism of what will matter in the years ahead. Check out our partner channels Bloomberg Quicktake: Originals for original series and Bloomberg Quicktake: Now for breaking global news. To watch complete coverage on Bloomberg Quicktake 24/7, visit http://www.bloomberg.com/qt/live, or watch on Apple TV, Roku, Samsung Smart TV, Fire TV and Android TV on the Bloomberg app. Connect with us! YouTube: https://www.youtube.com/user/Bloomberg Breaking News on YouTube: https://www.youtube.com/c/BloombergQuickTakeNews Twitter: https://twitter.com/quicktake Facebook: https://www.facebook.com/quicktake Instagram: https://www.instagram.com/quicktake |
| Category | Education |
| Tags | quicktake | bloomberg | bloomberg quicktake | quicktake explained | explained | explain | explainer | doc | documentary | mini doc | mini documentary | Branding | brands | marketing | branding collab | collab | why brands collab | brand collaboration | marketing explained | branding explained | Ben Schott |
