Hello guys, Welcome to Africa's Largest Video Search Engine, and you are watching A comeback for paper: desktop calendar celebrates Taiwanese literature. and this video is uploaded by 民視英語新聞 Taiwan News Formosa TV at 2022-12-26T06:49:20-08:00. We are just promoting this video only for entertainment and educational purpose only. I hop you like our Video Search Engine. [oarbJG7xJvk]
| Name | A comeback for paper: desktop calendar celebrates Taiwanese literature |
| Video Uploader | Video From 民視英語新聞 Taiwan News Formosa TV |
| Upload Date | This Video Uploaded At 26-12-2022 14:49:20 |
| Video Discription | Are you getting a new calendar for the new year? How about one packed with cultural references? Each day it features excerpts from Taiwanese literature. Its creators hope it will inspire love of Taiwanese words in a new generation. But in this digital age, is there a market for an old-school paper calendar? Printed paper is loaded into a machine. It can produce 10,500 calendars in one hour. At this time of year, the printers are run off their feet with desktop, monthly, and daily calendars. But among all the options, this one is causing the biggest stir. Flip through the days. Here’s a well-known song. A few pages later, a quote from a famous literary author. The calendar has a fresh literary surprise for 365 days, and a solid fanbase. Liu Chun-yu Calendar creator Taiwan actually has a great many excellent literary works. But they lack attention; people don’t know these Taiwanese works. How can we promote Taiwanese art in a creative way? We thought of a slogan: “Open a bookstore on the 23 million desks of Taiwan.” Entrepreneur and literature lover Liu Chun-yu pioneered the calendar. Over five years, the team has published the calendar with a different theme each year. In 2019, the theme was Taiwanese authors, in 2020, female authors, and in 2022, there’s a blessing phrase for each day. In five years, sales have grown tenfold, with revenue now more than NT$30 million. Liu Chun-yu Calendar creator People still need things like this. Paper is having a bit of a comeback, I’ve noticed. It’s a bit like how we don’t need vinyl records anymore, but people are collecting them. The calendar has ignited a storm. Every day features a splash of color, a curious factoid, a notable saying, and a bit of astrology. Even astrologer Jesse Tang and Youtuber Hook have made contributions. Paper may be on the decline, but this calendar shows that the right bit of paper can still make all the difference. [oarbJG7xJvk] |
| Category | News & Politics |
| Tags | 民視 | 民視新聞 | English News | Formosa News | 英語新聞 |
