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| Name | Neuromarketing: How Brands are Manipulating Your Brain | Consumer Decisions Documentary |
| Video Uploader | Video From Java Discover | Free Global Documentaries & Clips |
| Upload Date | This Video Uploaded At 22-09-2022 16:00:25 |
| Video Discription | More and more companies are turning to neuromarketing. This controversial practice involves studying consumers’ brains, analyzing how and why we respond to certain stimuli, in order to influence our decisions. It’s based on the idea that 90% of the decisions we make are taken at a subconscious level. If a brand can speak directly to our ‘gut instinct’, bypassing reason, they will sell more products. One company that has used neuromarketing is McDonald’s. They developed a perfume which was subtly diffused in restaurants to increase brand association and boost sales. Proctor & Gamble also tried a similar trick. Sales of Ariel washing powder increased by 70% after an artificial perfume was placed under the lid. But is playing with our subconscious to encourage us to buy more things marketing or manipulation? Where do we draw the line? This documentary was first released in 2012. --- SUBSCRIBE for more amazing stories, including free FULL documentaries. At Java Films we have an incredible library of award-winning documentaries: from world-leading investigations to true crime and history, we have something for everyone! Click the SUBSCRIBE button and make sure to set NOTIFICATIONS to stay updated with all new content! Sign up to the Java Films Clubs for exclusive deals and discounts for amazing documentaries - find out first about FREE FULL docs: http://eepurl.com/hhNC69 Head to https://www.watchjavafilms.tv/ to check out our catalogue of documentaries available on Demand. You can also find our docs on : Amazon Prime Video: https://www.amazon.com/v/javafilms Vimeo On Demand: https://vimeo.com/javafilms/vod_pages Like us on Facebook: https://www.facebook.com/JavaFilms/ Follow us on Twitter: https://twitter.com/java_films Follow us on Instagram: https://www.instagram.com/javafilms.tv/ [nNbDw4NUf-Q] |
| Category | News & Politics |
| Tags | java films | javafilms | javafilmstv | documentary |
