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| Name | Designing Addiction: The Twisted Psychology Of Game Design |
| Video Uploader | Video From goukigod |
| Upload Date | This Video Uploaded At 02-06-2019 21:17:07 |
| Video Discription | Is it possible to design a video game to be addictive and if so, what exactly keeps you playing? Loot boxes and microtransactions have dominated recent discussions on gambling in video games and gaming addiction. But game studios were deliberately designing addiction into games long before either of these existed. This is why outlawing them won't stop developers from using the same twisted psychology tricks that made them so successful to design even more addictive experiences in the future. In this video, I take a look at the strategies, techniques and dark patterns used to make games difficult to put down. How they share many similarities to online casinos and online gambling, and how they have been a part of gaming long before microtransactions or loot boxes. #lootboxes #microtransactions #gamedesign Links: Addiction by Design: https://www.amazon.com.au/Addiction-Design-Machine-Gambling-Vegas-ebook/dp/B0098UQVJC Kotaku article on loot box bill https://www.kotaku.com.au/2019/05/us-senator-introduces-bill-to-ban-loot-boxes-and-pay-to-win-microtransactions/ Positive reinforcement https://www.wikiwand.com/en/Reinforcement Interview with Jamie Griessmer https://www.engadget.com/2011/07/14/half-minute-halo-an-interview-with-jaime-griesemer/ Apex legends loot box FAQ https://www.ea.com/games/apex-legends/about/frequently-asked-questions A very long article on variable-ratio schedules https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2395348/ 00:00 Intro 1:12 The war on loot boxes 2:35 Designing addiction 4:18 Psychological tactics 6:34 Gambling parallels 10:23 Raising the stakes 14:27 Where do we go from here? OTHER VIDEOS ===================================================== Re-Reviews: https://www.youtube.com/watch?v=FIi-JOd5bpc&list=PLtRmk1XMlZPqJljbgNqyywp3eu7xdUeH7 All Videos: https://www.youtube.com/user/goukigod/videos DISCOUNTS ON STEAM GAMES ===================================================== https://www.fanatical.com?ref=goukigod SUBSCRIBE & SUPPORT ===================================================== ★ SUBSCRIBE: https://goo.gl/58CRSY ★ SUBSCRIBE via RSS: https://www.youtube.com/feeds/videos.xml?channel_id=UC0HhYm4oi3OjYGaGfDwZKnQ ★ Support via Patreon: https://www.patreon.com/goukigod?ty=h SOCIAL ===================================================== ★ Instagram: https://www.instagram.com/the_real_goukigod/ ★ Facebook: https://www.facebook.com/goukigod/ ★ Twitter: https://twitter.com/im_goukigod ★ Email: goukigod@gmail.com ★ Patreon: https://www.patreon.com/goukigod CHANNEL ===================================================== ★ Latest video: https://goo.gl/Elcrnd ★ Channel: http://www.youtube.com/goukigod [K0M1PuQaE8s] |
| Category | Gaming |
| Tags | Designing Addiction | loot boxes | Microtransactions | gambling | loot boxes illegal | loot boxes gambling | Skill up | Andrew | Wilson | ea | loot | box | to | win | pay to win | history of the loot box | loot box | loot crate | goukigod | gaming addiction | battle royale | loot box gambling | surprise mechanics | dark patterns | dark ux | microtransactions banned | ea loot boxes | twisted psychology tricks | game design | dark patterns in games | what makes a game addictive | addictive games |
