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| Name | The 1 Makes it Personal with Loyalty Program on AWS | Amazon Web Services |
| Video Uploader | Video From Amazon Web Services |
| Upload Date | This Video Uploaded At 19-12-2022 22:35:19 |
| Video Discription | The 1 rearchitects its digital lifestyle and loyalty program on AWS, accelerating data analysis and delivering personalized customer experiences. The 1 is Thailand’s leading digital lifestyle and loyalty platform, with over 9 million active customer. To achieve its 2025 vision, it uses data to deliver seamless and meaningful customer experiences. As its platform expanded, engineers faced resource constraints that caused delays in data transmission. The business built a data lake on AWS to store over 100 terabytes of data, improve query performance, and reduce infrastructure costs by 20 percent. With AWS, The 1 accelerates data analysis and enhances its targeting to deliver personalized customer experiences. "By working with AWS, we can accelerate our business growth. Together, we can make the best platform for The 1 as a ‘Center of Life’ as we promote our mission for 2025." Kanin Pinsuvana, Head of Product and Operations, The 1 Learn more at: https://go.aws/3HPWMf4 Subscribe: More AWS videos - http://bit.ly/2O3zS75 More AWS events videos - http://bit.ly/316g9t4 ABOUT AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers — including the fastest-growing startups, largest enterprises, and leading government agencies — are using AWS to lower costs, become more agile, and innovate faster. #AWS #AmazonWebServices #CloudComputing [KPH5F1uhnmM] |
| Category | Science & Technology |
| Tags | AWS | Amazon Web Services | Cloud | AWS Cloud | Cloud Computing | Amazon AWS | Data | Customer Experience | CX | Loyalty | Platform | Seamless | Analytics | Personalize | Data Lake | Digital | Lifestyle | Digital Transformation | Infrastructure |
